The Baloise Group is more than just a traditional insurance company. The changing security, safety and service needs of society in the digital age lie at the heart of its business activities. The 7,900 or so employees of Baloise therefore focus on the wishes of their customers. The best possible customer service, combined with innovative products and services, makes Baloise the first choice for people who want to feel ‘simply safe’. Located at the heart of Europe, with its head office in Basel, the Baloise Group is a provider of prevention, pension, assistance and insurance solutions. Its core markets are Switzerland, Germany, Belgium and Luxembourg. In Switzerland, the Group also operates as a specialised financial services provider, offering a combination of insurance and banking services. The Group offers innovative pension products to retail customers throughout Europe from its competence centre in Luxembourg. Bâloise Holding Ltd shares are listed in the main segment of the SIX Swiss Exchange.
Baloise believes the time is right to make further inroads into the pension fund market. Baloise Asset Management is repositioning itself as a strong partner for pension funds in the Swiss market. Josef Bossi is responsible for setting up and expanding the institutional sales team. He will also be focusing on the sales strategy and the new product offering. Bossi, who studied economics at the University of St. Gallen, has more than 20 years of experience in supporting institutional customers. He previously worked at Vescore AG as Head of Consultant Relations & Client Services and at Notenstein Privatbank as Head of Institutional Customers for the Basel/Bern region.
According to Bossi, the economic conditions for targeting the pension fund market are ideal. Firstly, numerous Baloise investment products had secured a leading position over their competitors as at the end of 2016. Secondly, new funds for institutional investors will be launched over the course of this year that will optimally satisfy pension scheme investment requirements in the current environment of low interest rates. In future, Baloise will offer its institutional customers investment solutions like the ones that it successfully uses in its own insurance portfolios.