Baloise opts for augmented reality and 3D modelling

Basel, November 2, 2017. Baloise and its partner Anthemis, an investment and consultancy firm, have invested in another highly promising start-up. Using augmented reality and 3D modelling, insurtech company Insurdata will make it possible to measure the insurance risks for property more accurately, easily and efficiently in future.

Baloise is again showing that it is adventurous when it comes to digital insurance technology by investing in the insurtech company Insurdata through the partnership with Anthemis. Insurdata, a US-based start-up, intelligently compiles the possible risks associated with properties to be insured by gathering data on their design, construction and local environment. For example, it identifies whether a building could be destroyed by a natural disaster such as an earthquake or flood. The data is collated using cutting-edge technologies, including augmented reality and 3D scanning/modelling.

Deploying new technologies for preventive purposes

These technologies help Baloise to warn not only about defects in the construction of buildings but also about possible perils in the surrounding area. The technologies also play an important role in measuring the insurance risk. Risk models currently in use relate only to large risk zones, e.g. postal codes. Now it is possible to determine the risk at property-specific level. “Thanks to Insurdata’s technology, we will soon be better placed to assess the risks to which an individual property is exposed. This means we can define preventive measures for at-risk properties. What’s more, customers benefit from a more bespoke and transparent pricing model: if their property is situated in a low-risk area, for example, they pay less for their insurance cover,” says Sibylle Fischer, Strategic Investment Manager at Baloise, commenting on the future opportunities opened up by the Insurdata technology.


Portrait Roberto Brunazzi

Roberto Brunazzi

Head of Media Relations


+41 58 285 82 14

Portrait Marc Kaiser

Marc Kaiser

Head of Corporate Communications & Investor Relations


+41 58 285 81 81


Die Baloise Group ist mehr als eine traditionelle Versicherung. Im Fokus ihrer Geschäftstätigkeit stehen die sich wandelnden Sicherheits- und Dienstleistungsbedürfnisse der Gesellschaft im digitalen Zeitalter. Die rund 7'300 Baloise Mitarbeitenden fokussieren sich deshalb auf die Wünsche ihrer Kunden. Ein optimaler Kundenservice sowie innovative Produkte und Dienstleistungen machen die Baloise zur ersten Wahl für alle Menschen, die sich einfach sicher fühlen wollen. Im Herzen von Europa mit Sitz in Basel, agiert die Baloise Group als Anbieterin von Präventions-, Vorsorge-, Assistance- und Versicherungslösungen. Ihre Kernmärkte sind die Schweiz, Deutschland, Belgien und Luxemburg. In der Schweiz fungiert sie mit der Baloise Bank SoBa zudem als fokussierte Finanzdienstleisterin, einer Kombination von Versicherung und Bank. Das Geschäft mit innovativen Vorsorgeprodukten für Privatkunden in ganz Europa betreibt die Baloise mit ihrem Kompetenzzentrum von Luxemburg aus. Die Aktie der Bâloise Holding AG ist im Hauptsegment an der SIX Swiss Exchange kotiert.

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