The Baloise Group is more than just a traditional insurance company. The changing security, safety and service needs of society in the digital age lie at the heart of its business activities. The 7,900 or so employees of Baloise therefore focus on the wishes of their customers. The best possible customer service, combined with innovative products and services, makes Baloise the first choice for people who want to feel ‘simply safe’. Located at the heart of Europe, with its head office in Basel, the Baloise Group is a provider of prevention, pension, assistance and insurance solutions. Its core markets are Switzerland, Germany, Belgium and Luxembourg. In Switzerland, the Group also operates as a specialised financial services provider, offering a combination of insurance and banking services. The Group offers innovative pension products to retail customers throughout Europe from its competence centre in Luxembourg. Bâloise Holding Ltd shares are listed in the main segment of the SIX Swiss Exchange.
Every year, hailstorms cost the Swiss economy millions of francs as well as destroying crops and resulting in damage that causes the people affected a great deal of time and trouble. Baloise’s Simply Safe strategy, with its firm focus on the customer, is now broadening its range of hail-related services and taking a major step towards the future of prevention-related activities. To complement its hail damage drive-in, which drivers can visit at their convenience to have their vehicle inspected, Baloise’s cloud seeder is now ensuring that hailstorms in Switzerland are lighter or – even better – do not occur in the first place.
Hail clouds seeded with silver iodide
In order to reduce the probability of hail by up to 50 per cent, a small aircraft fitted with a special spraying device flies beneath the hail cloud and releases silver iodide – which causes no damage to the environment – in the centre of the upwinds. Because silver iodide acts as an ice nucleus, it prevents large and heavy hailstones from forming that might otherwise cause damage. Instead, lots of smaller hailstones are formed that fall to the ground in the form of wet snow or, preferably, rain. Mathias Zingg, member of the Baloise Executive Committee and Head of Claims at Baloise Insurance, is delighted with this new initiative: “In Germany, Austria and the US, cloud seeders have been used for decades to prevent damage. Thanks to the Baloise cloud seeder, Switzerland is now also benefiting from this efficient means of averting heavy hailstorms. Dents in shiny new cars will be a thing of the past. And it’s not just our customers who stand to gain from this, but anyone who lives in the protected region.”
Baloise’s cloud seeder is ready for use now and will initially cover the German-speaking part of Switzerland from the Birrfeld airfield. An extension of the fleet to cover the Romandy and Switzerland’s Italian-speaking areas is currently under review.
Media event on 16 August 2018
Interested media representatives are warmly invited to view Baloise’s cloud seeder at the airfield Flugplatz Birreld, 5242 Lupfig, where they can meet representatives of Baloise and ask questions of the pilot.
- Date, place and time: 16 August 2018 from 11.00 a.m. at the Flugplatz Birrfeld airfield in Lupfig.
- Interested parties should please register for the event in advance via firstname.lastname@example.org.