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Baloise recognised as most innovative insurance company
Media releases Baloise recognised as most innovative insurance company
Basel, June 4, 2021. The Efma-Accenture Innovation in Insurance Awards ceremony on 3 June 2021 demonstrated that Baloise is one of the world’s most innovative insurance companies. Baloise received the coveted accolade in two separate categories. Both Inshareance – a modular insurance product for sharing platforms – and Drive Electric – an insurance solution designed especially for chargeable hybrid and electric cars – were singled out among the 460 innovation projects that were entered in the competition.

Baloise was a winner in this year’s Efma-Accenture Innovation in Insurance Awards, securing first place in the category ‘Product & Service Innovation’ and second place in the category ‘Connected Insurance & Ecosystems’. “I am very proud that Baloise has received an Efma-Accenture award for two of its products. Innovation is an integral element of our Simply Safe strategy, through which we aim to make our customers’ lives simpler and safer. Drawing on our wealth of innovation, which is based on our inhouse originality and invaluable alliances with partners, we are further developing our business model with a firm focus on our customers. These awards confirm that we are on the right track,” says Gert De Winter, CEO of the Baloise Group.

Inshareance and Drive Electric: a closer look at the winning projects

Baloise has previously enjoyed great success at the Efma-Accenture awards, and this year secured gold and silver. It was ranked second in the ‘Connected Insurance & Ecosystems’ category with its Inshareance project in Switzerland. Inshareance is an insurance solution tailored to sharing models, which are becoming increasingly popular. Sharing platforms enable the shared use of goods, which comes with its own specific set of claims risks. To cover these risks, Baloise has designed the Inshareance modular product for digital sharing platforms. It is based on low premiums, and policies can be taken out in real time using Baloise’s API. “The Inshareance solution, which we developed in close collaboration with our technology partner KASKO and Touring Club Suisse, has already enabled several sharing firms – such as MyCamper – to establish a comprehensive insurance service,” says Yannick Hasler, Head of Retail Customers at Basler Switzerland.

Drive Electric, an insurance product launched in Luxembourg at the start of 2021, secured first place for Baloise in the ‘Product & Service Innovation’ category. It was introduced in response to the steadily growing availability of hybrid and electric vehicles. Customers benefit from the insurance solution’s guarantees, which were developed specifically for electric and chargeable hybrid cars, e.g. for the battery, charging cable and breakdown assistance. “However, Drive Electric is more than just an insurance policy – this product enables us to support customers in their transition to an electric or plug-in hybrid vehicle by offering them high value-added services. Thanks to our partnership with Enovos and diego, we can also offer them help in the installation of a home charging station, as well as a card allowing them to charge their personal electric vehicle or plug-in hybrid at 180,000 charging stations in Europe,” says Cédric Rochet, Chief Innovation Officer at Bâloise Luxembourg.

The Efma-Accenture Innovation in Insurance Awards

The European Financial Management Association (Efma), which is celebrating its 50th anniversary this year, and Accenture have been recognising the most innovative insurance products and services since 2016. From start-ups to multinationals, all insurance companies worldwide are invited to submit their innovations. This year, around 460 projects were entered in the competition, of which 69 made it onto the shortlists in the seven award categories. 

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About Baloise The focus is firmly on the future at Baloise as part of its «Simply Safe» strategy. We aim to make tomorrow more straightforward, safer and more carefree for our customers, and we are taking responsibility for this today. Baloise is more than just a traditional insurance company. Through our smart finance and insurance solutions, complemented by a whole host of innovative offerings for the home and mobility, we offer a complete service package. Dependable support, reliable cooperation and trust-based relationships are key aspects of our stakeholder interaction. We take care of financial matters so that our customers can concentrate on the important things in their lives and can find inspiration in the everyday. Baloise, a European company founded in 1863, currently employs 8,000 people at its headquarters in Basel (Switzerland) and across its subsidiaries in Belgium, Germany and Luxembourg. Our services generated a business volume of around CHF 9,600 million in 2021 and a profit of CHF 588.4 million. Bâloise Holding Ltd shares (BALN) are listed on the SIX Swiss Exchange.
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