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Virtual assistant complements the Baloise customer service offering
Media releases Virtual assistant complements the Baloise customer service offering
Basel, September 9, 2021. Innovative Customer Service: In order to avoid long waiting times or unnecessarily forwarding callers to different departments, and to further optimise customer dialogue on the phone, Baloise has introduced voice recognition software at its site in Switzerland. In addition to standard German, the virtual assistant also recognises Swiss-German dialects.

If a customer selects ‘other’ when calling customer services, what exactly is it that they need? A simple proof of insurance, or maybe support from the claims department? Baloise has launched a new digital virtual assistant to optimise its triage system and reduce redirections and associated waiting times. It complements the selection structure and asks the caller about their enquiry. If the assistant believes the call relates to a claim, it transfers the customer to the relevant department. Around 40 percent of all German-language enquiries for the non-life department are now transferred via the virtual assistant. “The voice recognition software has proven its worth on three levels,” says Beate Hofferbert-Junge, Head of Non-life Customer Services. “Customers who state their query to the assistant are less likely to be manually redirected and in 85 percent of cases reach the appropriate expert first time. This reduces any additional waiting time for the customers and for members of the customer service team. The customer service team can also see in a window what the customer stated as their query, so they immediately know what the matter relates to, can offer the customer more targeted assistance and open the right system before the customer is put through, for example.” The virtual assistant also provides Baloise with a detailed picture of the specific customer concerns being voiced. “We aim to use this data to further improve the customer experience and our efficiency,” Hofferbert-Junge adds.

Voice is the interface of the future

In line with its Simply Safe strategy, Baloise continually invests in enhancing its customer focus and simplifying customer interactions. The virtual assistant enables Baloise to identify specific customer concerns and offer the most appropriate solution, thus adding a digital dimension to its personal service. In the future, direct call-forwarding and solutions utilising the myBaloise customer portal, messaging via EasyAsk and voice-recorded forms will all help to reduce the burden on customer services and free up time for value-adding dialogue. “Voice is widely considered to be the interface of the future. Voice assistants such as Siri and Alexa are becoming commonplace, and more and more people are speaking messages rather than typing them. The virtual assistant is our first, small step towards this voice-activated, hands-free and voice-first world,” says Klaus Rieger, Head of the DataLab at Baloise. The application is currently only used in Switzerland and when customers select ‘German’ as the language. French is set to follow at a later stage. The interactive virtual assistant is the product of a collaboration between Swiss language technology specialists Spitch and IT service provider NTT DATA.

About Spitch

Spitch is a global provider of B2B and B2C Conversational AI solutions, headquartered in Switzerland with a presence in many countries across Europe and North America. Spitch helps enterprises to better understand and serve their customers through the use of Natural Language Processing (NLP), Artificial Intelligence (AI) and Machine Learning.

About NTT DATA

NTT DATA – a part of NTT Group – is a trusted global innovator of IT and business services headquartered in Tokyo. NTT DATA helps its clients transform through consulting, industry solutions, business process services, digital & IT modernization and managed services. 

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Further details about making claims online the digital customer dialogue virtual assistant solutions from Spitch IT service provider NTT DATA
Further details about making claims online the digital customer dialogue virtual assistant solutions from Spitch IT service provider NTT DATA
+41 58 285 82 14
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About Baloise The focus is firmly on the future at Baloise as part of its «Simply Safe» strategy. We aim to make tomorrow more straightforward, safer and more carefree for our customers, and we are taking responsibility for this today. Baloise is more than just a traditional insurance company. Through our smart finance and insurance solutions, complemented by a whole host of innovative offerings for the home and mobility, we offer a complete service package. Dependable support, reliable cooperation and trust-based relationships are key aspects of our stakeholder interaction. We take care of financial matters so that our customers can concentrate on the important things in their lives and can find inspiration in the everyday. Baloise, a European company founded in 1863, currently employs 8,000 people at its headquarters in Basel (Switzerland) and across its subsidiaries in Belgium, Germany and Luxembourg. Our services generated a business volume of around CHF 9,600 million in 2021 and a profit of CHF 588.4 million. Bâloise Holding Ltd shares (BALN) are listed on the SIX Swiss Exchange.
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