The Simply Safe strategy focuses on our customers. Read more about our goals in relation to customers, employees and shareholders, as well as our commitments in the area of sustainability.

2021: What do we want to achieve?

One million additional customers

Baloise is becoming the first choice for people who want to feel ‘simply safe’. An even stronger focus on customer needs, tailored omni-channel communication and innovative products and services in the areas of insurance, assistance and pensions will help Baloise to attract an additional one million customers through 2021. This corresponds to a 30 per cent increase over 2016.

74% at the end of 2020

Sustainability

Innovations

Ecosystems